Apple is said to have plans connected with producing animated features, according to a report by Bloomberg.
Apple wants to acquire distribution rights for a number of countries for some unnamed Cartoon Saloon project. The team would also probably prepare a theatrical release for the film to qualify for the Academy Awards. No comments from Apple and Cartoon Saloon on the topic yet.
The report points out that the deal hasn’t been sealed yet, but it is safe to say that investing in feature animation is a gamechanger for Apple. The company has already begun to invest in original series animation, for example, its recently announced Central Park series from 20th Century Fox Television.
Apple still hasn’t presented its new streaming platform, but it will probably be designed for iPhones and iPads. The company has recently hired children’s entertainment expert Tara Sorensen to manage creative development for children’s programming.