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Wow, the YouTube video was released in November. How have I never seen it before? I've probably watched it three times in the past hour. It's an absolutely amazing production. What was the budget for this?
Usually selling a used car is not pretty. You go on Craigslist, compile a horrible advert and hope that some poor soul will have enough compassion and bravery to buy it. When Eugene Romanovsky faced with the same problem, he decided to approach things differently. This is what he ended up with.
To sell his 1996 Suzuki Vitara he created an epic 2-minute video, showcasing everything that his trusty car can do. He may have exaggerated the whole thing a bit, but the final result proved to be worth the effort – over 2 million people actually expressed their desire to buy the car.
In the video, Eugene managed to insert his Vitara into Mad Max, Jurassic Part and put it on a tall rock on some crazy mountain. Currently, Eugene is the creative director and VFX supervisor at Gravity, where he creates ads and CGI-related stuff.