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Valve has decided to shut down Greenlight, Steam’s user-driven service for promoting small games. Independent developers will now have to use a solution called Direct to launch their projects.
We will ask new developers to complete a set of digital paperwork, personal or company verification, and tax documents similar to the process of applying for a bank account. Once set up, developers will pay a recoupable application fee for each new title they wish to distribute, which is intended to decrease the noise in the submission pipeline.
Titles will now be admitted directly onto the store. Valve will check if there is a game at all, but there are no strict rules. Valve states that this step won’t lead to Steam becoming a flood of bad games. The current Steam algorithm will separate good titles from games that are not worth finishing.
Valve still has not figured out pricing. Developers might have to pay from $100 to $5,000.The company is working on collecting feedback for the best possible solution.
Steam Direct will be launched this spring.