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Casual Connect Europe 2014: 5 Amazing Learnings after A B Tests (Cristi Badea, Mavenhut)
Founder of Mavenhut game studio Cristi Badea describes the success his company achieved with the Facebook game Solitaire Arena. His team managed to attract 5 million players to this game in half a year. This quickly made Mavenhut one of the top moneymakers on this social platform. Cristi Badea points out that this would not be possible without A/B tests.