Casual Connect Europe 2014: Acquiring Right Players for a Free to Play Game (Albert Schwarzmeier)
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Casual Connect Europe 2014: Acquiring Right Players for a Free to Play Game (Albert Schwarzmeier)
19 January, 2015
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Casual Connect Europe 2014: Acquiring Right Players for a Free to Play Game (Albert Schwarzmeier)



Albert Schwarzmeier of ad2games gives pointers on how free-to-play developers can accurately find the right category of players for their games. He also gives examples on how to create a steady stream of new costumers and get a positive ROI.

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