Following the news of the upcoming Grand Theft Auto game, shares of Take-Two Interactive surged by up to 5.21% during premarket trading.
Shares of Take-Two Interactive rose as much as 5.21% in premarket trading on Thursday due to the first official signal about the release of the next part of the Grand Theft Auto franchise. Rockstar Games, a division of Take-Two Interactive, confirmed that it would begin promoting a new Grand Theft Auto title next month. Fans are eagerly awaiting the release of the game, which is expected to be one of the most significant game releases of the decade, following the immense success of Grand Theft Auto V.
According to a post on social media by Rockstar President, the company plans to release a trailer for the new game in early December as part of Rockstar's 25th-anniversary celebrations. While the name of the new game has not been decided, fans have been referring to it as GTA VI. This announcement has generated significant enthusiasm among fans and investors alike, with GTA V selling over 185 million copies and remaining popular even 10 years after its release.
In addition to the excitement surrounding the new game, investors are also pleased with Rockstar's efforts to improve its corporate culture and working conditions. The company has been working to address employee complaints of emotional burnout during the development of Red Dead Redemption 2 and has implemented programs to support work-life balance. These efforts have been seen as positive signals for investors and further contribute to their interest in how the new installment of the franchise will impact the financial development of Take-Two Interactive. The success of Rockstar's Grand Theft Auto and Red Dead Redemption franchises has already helped drive Take-Two Interactive's stock price higher, increasing its market cap to $24.37 billion.
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