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ArtStation Adds AI Declarations & Default AI Filtering for Artwork

Artists can now label how much generative AI was used in a project and report work they suspect is unlabeled, while users can choose how much AI content they see.

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First phase of ArtStation's AI content controls

ArtStation

ArtStation, the showcase platform for artists, has introduced the next phase of its generative AI content controls. Creators now face clearer AI declaration requirements, and the AI filter is enabled by default with adjustable settings.

When publishing a project, creators will now be asked to declare whether generative AI was used in making it. There are several options that identify a work by how much of it was made with AI:

  • Primarily generative AI
  • Mixed generative AI and non-generative methods
  • 100% non-generative

This gives users more context about the creative process behind the work they browse.

ArtStation

Artists can also now report work they suspect was made with AI but wasn't labeled:

ArtStation

When browsing, users can choose whether to hide declared generative AI content, allow mixed generative and non-generative workflows, and adjust how strongly the platform's filters act on user reports of suspected generative AI projects. The strict filter hides the most content and filters artwork when a few signals suggest it may be AI-generated. The balanced setting filters artwork when there is a moderate level of reports, while the loose filter does so only when user signals are strongest.

By default, the updated filter will hide any project declared as AI-generated, tagged with "CreatedwithAI," or tagged with generative AI tools, and the filter for suspected AI content will be set to strict.

ArtStation

Previously, ArtStation introduced measures to protect artists' work from unauthorized AI training. The platform's existing NoAI setting, which communicates that an artist's work cannot be used to train an AI system, will now be enabled by default for every new project, and the company is also applying the tag retroactively to existing projects and profiles.

In August, ArtStation and Sketchfab were acquired by KitBash from Epic Games.

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