Craig McNary has spilled the beans, revealing information on Xbox Game Pass numbers.
Image credit: Xbox Game Pass Core
Xbox Game Pass has emerged as a highly popular subscription service, captivating both console and PC gamers. It offers a diverse selection of games each month, accompanied by regular discounts. Recently, the platform made available an impressive assortment of games that brought together prominent AAA games and a wide selection of popular indie titles, catering to the diverse preferences of various types of gamers.
The platform has a huge audience but how huge it is we found out just a few days ago. Craig McNary, Xbox's Senior Director for Platform and Brand Marketing, updated his LinkedIn profile, stating the following:
"Lauhcned and grew Xbox Game Pass to 25M subscribers, through measured full funnel campaigns, GTM planning, SKU expansion to PC, iOS, and Android, and partnerships with Alienware, EA Play, Spotify, and Disney+."
Image credit: Xbox Game Pass Core
However, the numbers were edited, and we know this for sure since Insider Gaming managed to capture the previous job description, where McNary shared that the company grew to over 30M members.
As of now, Xbox has not provided an official statement or comment regarding the number mentioned by McNary. Therefore, it's better to approach this figure with some caution and not take it at face value. Also, it remains unclear whether this reported number includes subscribers who came from Xbox Live Gold to Xbox Game Pass Core. However, if the company has indeed achieved this milestone, it would undoubtedly be a significant achievement worth celebrating.
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