Graffity CEO Toshiaki Morimoto spoke about the company's mission, discussed its partnership with Qualcomm and Nreal, and detailed the peculiarities of creating and monetizing AR games.
Creative Technologist Shay Segal shared a detailed breakdown of the AR Thing project, explained the workflows in Unity and Blender, and showed how the multiplayer was set up.
It is also rumored that the company's plans to launch lightweight AR glasses are postponed indefinitely.
Instead, it approved a transfer of $40 million from the procurement funds for the development of a new version of the headset.
The company says the Gary Sharp Innovations team will help it develop better optics for future generations of its AR/VR headsets.
Created by Lauren Cason.
Apple seems to have prioritized the development of the operating system for its upcoming mixed-reality headset which likely caused other projects to suffer delays.
80 level research doesn’t get tired of researching futuristic topics and is happy to reveal another exciting research: The use of AR doesn’t stop with games and entertainment (like Pokémon GO) and filters and masks on Snapchat or Instagram. Brands use AR for marketing and retail distribution, which changes customers’ experience by adding another interaction between a brand, its products and the end-user (consumer).
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