Users spent 1.33 billion on in-app purchases in Candy Crush Saga
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Love your stuff! thanks for the info. You achieve surprising graphics using Unity which is great news.

is that images related to coc generals 2? zero hour ?

by Nils Arenz
18 hours ago

@Tristan: I studied computergrafics for 5 years. I'm making 3D art now since about half a year fulltime, but I had some experience before that. Its hard to focus on one thing, it took me half a year to understand most of the vegetation creation pipelines. For speeding up your workflow maybe spend a bit time with the megascans library. Making 3D vegetation starts from going outside for photoscanns to profiling your assets. Start with one thing and master this. @Maxime: The difference between my technique and Z-passing on distant objects is quiet the same. (- the higher vertex count) I would start using this at about 10-15m+. In this inner radius you are using (mostly high) cascaded shadows, the less the shader complexety in this areas, the less the shader instructions. When I started this project, the polycount was a bit to high. Now I found the best balance between a "lowpoly" mesh and the less possible overdraw. The conclusion of this technique is easily using a slightly higher vertex count on the mesh for reducing the quad overdraw and shader complexity. In matters visual quality a "high poly" plant will allways look better than a blade of grass on a plane.

Users spent 1.33 billion on in-app purchases in Candy Crush Saga
17 February, 2015
News

Guardian reports that expenditures on Candy Crush Saga during the 2014 calendar year amounted to $1.33 billion. However the in-app purchases dropped subsequently during the last year.

During the second half of 2013 the overall expenditures on in-app purchases in Candy Crush Saga were registered at $1.04 billion. During the 18 month period over $2.37 billion were spent on Candy Crush. Analysts believe that since its release in 2012 Candy Crush Saga earned in total over $3 billion.

However the peak activity of Candy Crush Saga users is over. King’s game received over $551m in the third quarter of 2013. Since then it all went downhill: $493m (Q4, 2013), $429.5m (Q1, 2014), $360.5m (Q2, 2014), $277.4m (Q3, 2014) and $263.8m (Q4, 2014). Nevertheless this game continues to be one of the most lucrative mobile game in the world.

King is worried by the decline of the games’ revenues. The company has been making lots of other games in the Saga series and reduced its reliance on Candy Crush Saga. This strategy was successful. In 2013 the game accounted for 78% of King’s gross bookings, and in 2014 it was just 45%.

The company also has a lot of users. In the Q4 2014 King had 356 million MAU and 8.3 million of them actually pay for in-app goods and services. On average these gamers spend $23.42 a month within all King’s games.

via Guardian

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